It takes a village to do a lot of things, but in this case it takes a tribe: Bruce Rodgers’ Tribe that is, a design firm that scores big every year when Rodgers turns his talents to the design of the Pepsi Super Bowl Halftime Show. This year with the double-barreled talents of Jennifer Lopez and Shakira on the field at Hard Rock Stadium in Miami Gardens, FL, on Sunday, February 2, Rodgers met with some unique challenges and came up with innovative solutions. Live Design chats with him about this year’s show, which was seen by almost 100 million television viewers.
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